NISSAN USA

GT-R NISMO VS MASTER SUSHI CHEF

Ever wondered what’s faster – a race car or a master sushi chef making a roll? In this nail-biting showdown Chef Hiroyuki Terada, also known as @Hiroyuki Terada – Diaries of a Master Sushi Chef, attempts to make sushi rolls in the amount of time it takes @Motor1 to drive the 2020 Nissan GT-R NISMO around the racetrack.

We teamed up with NISSAN USA and the crew at Motor1 to develop a 2 part video series for their YouTube channel. Our playground for the day was the Homestead International Speedway for the ultimate showdown.

As one of the largest automotive companies in the world NISSAN USA is determined to stay ahead of the curve and preserve automotive history with amazing machines such as their Nissan GTR.

We take the same level of pride in our attention to detail as they do, So they reached out to Master Sushi Chef Hiroyuki about taking on the infamous GT-R, we were contacted to help bring the story to life.